Processing of Personal Data at Dunstan AB
It is important to us that you feel secure when providing your personal data to us. Personal data refers to any information that can be used to identify an individual living person. We take measures to ensure that your personal data is always protected with us and that any processing we carry out complies with applicable data protection regulations. In this information text, we describe how and why we process your personal data in our marketing activities.
Dunstan AB (559313-7523) is the data controller for the processing of your personal data.
Where do we collect personal data from?
We collect the personal data that you provide to us, such as when you contact us, request a quote, make a purchase on our website, or provide your email address.
Processing of Personal Data
Purpose: Deliver personalized marketing and sales efforts.
Processing activities:
- Email distributions regarding our insurance products, as well as content and news that are relevant and fall under the recipient’s legitimate interests.
- Profiling and categorization into personas based on website usage, tests, and other activities.
- Creation of personalized content based on our assessment of your interest in our services and your position in the purchasing process.
- Targeted marketing and sales efforts based on the above.
Categories of personal data:
- Name
- Postal code
- Phone number
- Areas of interest
Legal basis: Legitimate interest. There is always an option to opt-out.
Storage period: If you are entered into the system due to an activity on the website (e.g., downloading information where you provide your contact details) and have no other engagement with Dunstan after your first contact, your personal data will be deleted after 12 months. You will receive our newsletter until you unsubscribe.
Dunstan uses cookies as a basis for targeted advertising on social media and advertising on other websites.
Recipients with whom we share information
In connection with a legal dispute, we may transfer data to other parties such as courts, counterparties, and authorities. Processing in these cases is necessary to meet our legitimate interest in establishing, asserting, and defending legal claims.
Your Rights
The data protection legislation that came into force on May 25, 2018, provides you with several rights regarding the processing of your personal data. We process your personal data to the extent necessary to fulfill your rights.
Access to your personal data
You have the right to request confirmation from us as to whether we are processing personal data concerning you, and if so, request access to the personal data we process about you, known as a register extract.
Request correction
If you believe any information about you is incorrect or incomplete, you have the right to request that the information be corrected.
Withdraw consent
For processing where we have requested your consent, you have the right to withdraw your consent at any time with future effect. This means that if you withdraw your consent, we are no longer entitled to continue processing already collected personal data based on your previous consent. You can easily withdraw your consent by clicking the link in email distributions where consent is used as a legal basis.
Object to processing for direct marketing purposes
You can object at any time to our processing of your personal data for direct marketing purposes. This can be done by clicking the unsubscribe link in the distribution. If you object to our processing of your personal data for direct marketing purposes, you accept that Dunstan will not send any general or personalized offers to you.
Object to processing based on a legitimate interest
You have the right to object to processing based on a legitimate interest if you have personal reasons related to your situation. However, we may continue processing your data despite your objection if we have compelling legitimate grounds for the processing that override the interest of your privacy.
Deletion
Under certain circumstances, you have the right to have your personal data deleted, for example, if the processing is based on consent and you withdraw that consent. However, this does not apply if we are legally required to retain the data.
Restriction of processing
You also have the right to request that the processing of your personal data be restricted. If you request that the processing of your data be restricted, this may result in our inability to fulfill our obligations to you.
Data portability
Finally, you have the right to receive a copy of the personal data concerning you in a structured format (data portability). The right to data portability, unlike the right to a register extract, only applies to data you have provided to us and that we process based on certain legal grounds, such as an agreement with you.
Who should I contact with questions?
If you have any questions about our processing of your personal data, you are welcome to contact us. Contact details are provided below. If you are not satisfied with the response you have received, you have the right to lodge a complaint with the Swedish Data Protection Authority.
Dunstan AB (559313-7523)
Stefan Fur, CEO
info@dunstan.se